I was approached by Veronica Robbins to rebrand her company, Creative Resources + Research, a grant-writing firm that specializes in grant writing, program evaluation, and professional development training for public and private schools, school districts, colleges and universities.

She asked that I manage the rebrand campaign to coincide with the release of her black and white book entitled, 101 Tips for Aspiring Grant Writers, and the development of a new iPhone application featuring the advice and products of the "Grant Goddess" herself.